While attending college at the University of Oregon, I was involved in every extracurricular activity I could find–including the student-run PR firm and magazine, as well as the advertising club, on-campus internships, and PRSSA. I did this all while working part time and going to school full time. Involvement in these activities greatly improved my college experience since I was able to network with peers and challenge myself outside my college course curriculum.
Since graduating in June I’ve looked for new opportunities within professional organizations while interning at Fleishman-Hillard.
Through my involvement with the PRSSA, I was already somewhat familiar with the benefits of the organization. Yet MEDIA PREDICTS 2013 was the first PRSA event I had attended. I was fortunate to be asked to help promote the event by developing social media content.
I had never attended any media panels or professional conferences before MEDIA PREDICTS 2013 and it was much more than I expected. To be surrounded by so many smart communications professionals who were eager and happy to speak with me was the opportunity of a lifetime. And, I truly enjoyed hearing the speaker honorees’ insightful predictions for the coming year.
Here are some of my key takeaways from MEDIA PREDICTS 2013: